Allbirds rebrands to Smartbird, pivots to AI

Allbirds, known for its wool sneakers, has officially changed its name to Smartbird Inc. This rebranding signifies a significant strategic shift towards artificial intelligence. The company has also appointed a new CEO, formerly the head of a Danish AI infrastructure group, to lead this new direction. This move suggests a deep commitment to integrating AI technologies into its future operations and product development, marking a departure from its original focus.