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Microsoft adjusts Copilot sales strategy
Bloomberg Tech·
Microsoft has strategically shifted its approach to selling its AI-powered Copilot, incorporating feedback from Wall Street analysts. Previously considered for inclusion in broader software bundles at no extra cost, the company is now prioritizing a direct sales model for Copilot. This adjustment aims to better monetize the AI tool and align with financial market expectations for its performance and revenue generation. The move reflects a broader trend of tech companies seeking to capitalize on their AI investments through targeted product strategies.
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$MSFT
Tags
ai
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earnings
Original Source
Bloomberg Tech — bloomberg.com