Microsoft Surface prices surge due to memory costs

The cost of Microsoft's Surface devices has significantly increased, driven primarily by soaring prices for memory and storage components. This trend is negatively impacting the broader PC market, with the Surface line experiencing particularly sharp price hikes. The article questions why Apple's MacBook Neo appears to be unaffected by these component cost pressures, suggesting potential differences in supply chain management or component sourcing strategies between the two tech giants. Consumers are facing higher prices for essential hardware as a result of these market dynamics.